Lack of adverstising and location were the downfall of the Community Folk Art Center's "Keep It Reel Film Festival" this past weekend. With a low turnout of people interested in the films being offered for viewing, it seems as though the Community Folk Art Center isn't reaching the audience that they had hoped to.
With Black History Month in full swing, Syracuse's Community Folk Art Center decided to have a film festival to celebrate and enlighten the community about Black culture through filmmaking.
The "Keep It Reel" Film Festival began last Thursday and ran original works by Black filmmakers through Sunday afternoon. But it seems as though publicity and community outreach are two major problems.
Unfortunately it seems that a lot of people didn't see advertisements for the film festival in the newspaper, or they just are not aware of what goes on in their community.
SU Graduate Student, Elizabeth Green said, "You need to have these types of places like the Community Folk Art Center in the 'hood', in areas where people don't usually attend and go to galleries. It needs to be there so they can see it and pass it every day, and know that they can go in and that it's an open and welcome place."
There were only three people that attended the last day of the film festival and Green believes that the day of the week affected people not coming out to support the film. She also made it very clear that with the Community Folk Art Center being at the bottom of the SU Hill and no street advertising, it might turn people away who might be interested in programs that the Community Folk Art Center has to offer.
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